Coffee Matches Bagel Revenue, Competitors + Online Marketing Strategy

Coffee Matches Bagel Revenue, Competitors + Online Marketing Strategy

Coffee suits Bagel could be the dating that is anti-Tinder social media solution where ladies have actually the last say in who they meet in accordance with whom they connect in the platform. The organization brands it self as a geniune, meaningful replacement for popular casual relationship apps.

Led by siblings Arum Kang and Dawoon Kang, the 2 co-CEOs operate the business away from its bay area head office. Up to now, the Kang siblings have inked a great work with increasing money and amassing a passionate individual base, with more than 3 million paid customers and total VC financing in excess of $31 million.

Coffee matches Bagel proudly distances it self through the style of its rivals such as for example Tinder, Hinge, and Bumble. The company’s standout characteristic is its penchant for curation and personalization.

Every time, the working platform provides a few curated matches to its users predicated on shared passions, interests, and values. The feature is in driving connections that last beyond the initial spark to forge long-lasting bonds and relationships.

Exactly What Sets It Aside

They normally use an algorithm that is proprietary set users with very very carefully selected matches each day at noon. In line with the business, the algorithm is constantly undergoing updates and “evolutions” to generate much much much deeper, more intelligent matches between users in the platform.

Whereas other dating apps obtain a rep that is bad their superficiality and surface-level level, Coffee Meets Bagel makes a good work to dig much deeper to the characters of its users. (mehr …)